Development strategy
Release time:2017-07-07 Category:News Center
First, the strategic objectives
1, long-term goal: the pursuit of excellence management model, the establishment of well-known office brand
2, short-term goals:
(1) the return on net assets to maintain more than 25% per year;
(2) in the city of Ningbo, the establishment of a chain of brand stationery shop, and at the same time the formation of domestic trade and foreign trade development of a good situation;
(3) to further expand the government procurement business expanded to a nationwide;
(4) for the sporadic class customers to establish a unified supply network.
Second, the core competitiveness of the building
1, dialysis market close to the customer demand for mining, the establishment of accurate and rapid market customer information network, to enhance the ability of early warning and rapid response market.
2, carefully planning and nurturing team, strengthen the professional consultant customer service concept; improve the staff self-evaluation mechanism; import social values, improve staff literacy and quality.
3, to expand and build upstream and downstream and horizontal association of alliances, make good use of all resources, the establishment of integrity as a link to the market cooperation system to enhance corporate reputation satisfaction.
4, continuous optimization of information management and service processes, growth efficiency, attention to product and service value-added process to improve and enhance customer service quality reputation of the credibility of the enterprise.
5, the implementation of corporate brand strategy, training sales team loyalty team; perseverance to promote and enhance consumer awareness of corporate brand.
Third, the strategic implementation plan
1, a brand strategy: continue to build corporate brand strategy and the implementation of brand communication, continuous implementation of ISO9004 performance improvement international standards.
2, customer satisfaction business strategy: improve customer rating management system, construction of professional consultants customer service management system.
3, to create information technology business model: to build a national customer information platform to achieve e-commerce logistics one-stop service; ERP, HER, OA and other resources and software development and application of continuous, to achieve staff management information platform construction and sharing.
4, with the relevant parties win-win strategy: make good use of all resources, profitability to increase efficiency, support the development of the main business; expand multi-credit cooperation, organizations to develop good use of government preferential policies.
5, talent cultivation strategy: the introduction of human resources professional advice, the implementation of performance evaluation incentive mechanism, improve the talent management mechanism, planning staff efficiency plan.